Our students from the School of Global Hospitality and Tourism (SoGHT) recently visited the Malaysia Tourism Centre (MaTiC) in Kuala Lumpur for an experiential learning trip. 🤩
Through cultural activities, heritage experiences, and visits to tourism attractions, students gained valuable insights into how Malaysia’s rich cultural heritage is preserved, promoted, and transformed into meaningful visitor experiences.
The trip provided a unique opportunity to connect classroom learning with real-world tourism practices, deepening students’ understanding of heritage management and sustainable tourism development. 🇲🇾💙
Read more: https://www.apu.edu.my/news/exploring-malaysias-heritage-and-tourism-landscape-matic
